An Idea for a CCW commercial?

[k1dude]

I'll volunteer to be the bad guy in the commercial. I'm Asian/American Indian/White. No one will have any clue what my ethnicity is. How can any group complain when I'm a total mutt?

Is he white? Nah. Is he asian? Nah. Is he indian? Nah. Is he hispanic? Nah. Is he alien? Hmm, ...nah. Then what the h**l is he?

[patsline74]

Throwin in my .02, I think its an awesome idea. I think it will hit a lot of people who want to protect themselves but don't know how (I know a lot of people who have never heard of a CCW).

[Swatguy10_15]

This is AWESOME! Thats a reaalllly really good idea. Between youtube and tv one can really get this out there,Ill gladly chip in some bucks to help!

[JDoe]

Thoughts / Brainstorming

1. Keep in mind the audience. We aren't seeking to appeal to other Calgunners but to voters who may be afraid of guns and probably believe that calling 911/the police will protect them nearly instantly. People need to know they are on their own for at least a few minutes and what can happen in a few minutes.

2. Shooting several or more commercials might be a good idea as long as everyone involved is ready. These commercials can go on YouTube and be viewed on demand in addition to possibly being run on TV.

3. NOT using a firearm in a self defense scene might be useful to show that just the threat of having a concealed handgun can sometimes be enough to avoid trouble. For example: Intended victim when confronted by a threat makes a motion reaching for the CCW and the bad guy flees without a handgun even being seen in the commercial. It could be as simple as a woman alone in a parking garage being confronted by the stereotypical white bad guy who flees upon seeing her look of determination to survive as she reaches into her purse and obviously grasps a handgun (that is never seen by the bad guy).

4. Make note of the fact that nearly all states now have shall issue ccw and there isn't blood running in the streets. This could be a lead in to a piggy back ad for California residents to sign up for a Utah, Florida and etc. non-resident CCW permit course. I bet a whole lot of Californians have never dreamed that they too could get a non-resident CCW permit from another state that would allow them to legally carry concealed in specific (but not all and not in California).

5. Somewhere, somehow can the message that the only people who obey gun laws are law abiding citizens be worked in to a commercial? Criminals aren't affected by gun control because they are criminals.

6. Another idea is to disclose how many minutes on average it takes for the police to show up for an assault/murder/violent crime in progress. That the police have no requirement to protect legally (cite the court cases), etc.

7. This isn't about politics in the sense of liberal vs conservative. This is about a right to self defense that every human has. Would it hurt to mention some religious references for the right to self defense?

8. Blanketing California with these commercials might be too expensive, especially if countered by anti-gunners bankrolled by a gazillionaire. Perhaps it would make more sense for these types of commercials to be run where they can have the greatest effect. Perhaps these commercials could have the greatest effect upon the most voters when run in support of a Sheriff candidate that strongly supports effective shall issue.

[MP301]

Between all of us, I'm sure we've got the video capabilities, actors, crew, props, etc. The biggest cost would be airtime. I'm available to help out, if this is done in Nor Cal.

Im in.....

[Cokebottle]

If/when this commercial happens we may want to think carefully about the ethnicity of the actors. If we are not careful, this could just as easily backfire in the media as us advocating shooting an ethnicity on sight, just because of a stereotype in the minds of the media/sheeple.

I'm a 6'3" 200lb WASP with a shaved head and ink on my upper arms... would be more than happy to be one of the "bad guys"

My voice wouldn't be too threatening, but I would assume this would not be a speaking part.

[Cokebottle]

Well it looks like most of the states on offenders are 10 years out of date but it is still something to go on when planing how the attacker would look and type of weapon he should use.

http://www.rainn.org/get-information...ault-offenders

I like this:
Depicting this in the commercial would NOT show a potential CCW holder getting into a gunfight on a public street. It could simply show the act of brandishing and the assailant fleeing.

The "public gunfight" is one of the strongest arguments the anti's tend to use against us.

[Cokebottle]

If someone starts to work out ideas for scripting - a few things to keep in mind:

Write for a :60 second commercial. You edit the final :60 spot into a :30, and then further into a :15. This way, you are ready to fit your spot into any available timing slot. You can also buy airtime "packages" easier this way.

Example - the :60 would have the pertinent statistics, more of a dramatic set-up (unless you've done it before, you'd be surprised how hard it is to fill up :60 and still keep the message concise), maybe the :30 would have less of a set-up, fewer amount of stats. The :15 may just be like the OP described - the lady, the bad guy, the message about CCW.

Just throwing some stuff out there...

And 15 and 30 second radio spots.

[Cokebottle]

and probably believe that calling 911/the police will protect them nearly instantly. People need to know they are on their own for at least a few minutes and what can happen in a few minutes.
.....
6. Another idea is to disclose how many minutes on average it takes for the police to show up for an assault/murder/violent crime in progress. That the police have no requirement to protect legally (cite the court cases), etc.

Excellent.
Perhaps a bit too graphic for prime-time, but okay for Youtube and non-prime time...

Attacker approaches victim.
Victim dials 911.
Phone is dropped as attacker pushes victim back into her car.
Muffled screams coming from the car as the camera zooms in on the phone with the dispatcher's voice saying "911 Emergency, please state the nature of your emergency"
Fade audio, holding camera on phone, while narrator reads her script (I think a female narrator would be good).
Close with sounds of the attacker running away while the now battered victim's hand with a torn sleeve comes into view reaching weakly for the phone (camera still focused on the phone) and a siren in the distance, perhaps with a red/blue flashing glow from down the block around the corner.
Close with narration "When seconds count, the police are only minutes away"
(just kidding about the closing line, we don't want to trash our police departments)

5. Somewhere, somehow can the message that the only people who obey gun laws are law abiding citizens be worked in to a commercial? Criminals aren't affected by gun control because they are criminals.

Another good point, but it would be hard to show that without displaying illegal CCW or displaying a mythical assault weapon.

That could be a better for secondary campaign, pointing out something like:
"The students involved in the Columbine massacre were in violation of 22 Colorado State and Federal BATF weapons statutes. Would ONE MORE LAW have stopped them?"

[JagerTroop]

Being that people ALREADY look at me like I'm a criminal ( 6'4", 325lbs, white, full sleeves, shaved head, just scary looking in general) I'd volunteer for the part of the BG.

On a side note, one thing I used to love to do was walk through South Coast Plaza, and watch all the women clutch their purses a little tighter when I walked by One woman actually (while walking toward me) moved to the other side of her husband/boyfriend (puting him between us) and grabbed his arm really tight Then I walk into Tiffany & Co. and watch the guard get antsy. Or walk through Nordstroms and have a clerk follow he through the entire store, but never offer to help me

[Ross]

Wow, guess the energy for this shouldn't be too much of a surprise after seeing my wife's reaction ot the idea.

As she though the whole thing through she had one question "when can I get my CCW?"

This is something which can work. Does anybody have the time to devote? A few $$ here and few $$ there can pay for the air time.

Can anybody say see it as the local spot on "Survivor"?

[Capt. Speirs]

YouTube is littered with clips like this, you will have to go main stream to get any real attention.

[Cokebottle]

Can anybody say see it as the local spot on "Survivor"?

Lifetime, Oxygen, home shopping channels, Animal Planet.....

[JDoe]

Close with narration "When seconds count, the police are only minutes away"
(just kidding about the closing line, we don't want to trash our police departments)

Yes we don't want to trash the police or any other potential ally, how about "when seconds count, help can be minutes away"?

Can anybody say see it as the local spot on "Survivor"?

A new reality show called "Urban Survivor"?


Also worth checking out is Oleg Volks site http://www.a-human-right.com/ someone might get some other ideas from the photos and posters on his site.

[Cokebottle]

Yes we don't want to trash the police or any other potential ally, how about "when seconds count, help can be minutes away"?

I think just the siren in the background and a "paid for" banner would suffice.

I really like this one. Throws the whole "gun toting redneck racist" idea back in their faces.