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I think you guys are coming down too hard on the whole 'trying to target the mall ninjas' comments. Especially the last suggestion of a text based website with some graphs.
Are you kidding?!
We live in America, and we have been born, raised, and trained to look for certain qualities in our products. I guarantee if you were to look for anthing, let's say computer software, and you came across a webiste that said something like "send me your money, and I will send you Windows XP!". You first thoughts would be either "scam" or "copied product". No one would want to buy from you. Now if you had the same website, made up in flash with a picture of a normal looking guy installing Windows XP with a smile and it said "send me your money, and I will send you Windows XP!" you first thought would be "that seems like a pretty good price..."
It's all marketing, and our brains tells us that if someone has a legitimate quality product; then they will invest in both a permanent and properly marketed location (wether tangible or not). If you saw a white billboard with a Big Mac on it, would you want it? Why not? That's what their burgers look like. Hell, they may even put in an actual quote about it at the bottom. Now if you saw the same thing with colorful background, steam coming off of it, etc. You know how it goes.
It's the same thing here. The marketing is showing the product in it's role (whether simulated or not) and it gives information on it sufficeint to let the viewer/buyer know that it is more or less real. Mall ninjas will subsequently follow no matter what.
Now if they had some animations of the guy on the website rolling around and diving around corners while shooting mid air, then we would know they were really marketing towards the mall ninjas.
eta: screw you guys if I can't type properly, or something....I blame the illegals for taking money away from my schooling!
Are you kidding?!
We live in America, and we have been born, raised, and trained to look for certain qualities in our products. I guarantee if you were to look for anthing, let's say computer software, and you came across a webiste that said something like "send me your money, and I will send you Windows XP!". You first thoughts would be either "scam" or "copied product". No one would want to buy from you. Now if you had the same website, made up in flash with a picture of a normal looking guy installing Windows XP with a smile and it said "send me your money, and I will send you Windows XP!" you first thought would be "that seems like a pretty good price..."
It's all marketing, and our brains tells us that if someone has a legitimate quality product; then they will invest in both a permanent and properly marketed location (wether tangible or not). If you saw a white billboard with a Big Mac on it, would you want it? Why not? That's what their burgers look like. Hell, they may even put in an actual quote about it at the bottom. Now if you saw the same thing with colorful background, steam coming off of it, etc. You know how it goes.
It's the same thing here. The marketing is showing the product in it's role (whether simulated or not) and it gives information on it sufficeint to let the viewer/buyer know that it is more or less real. Mall ninjas will subsequently follow no matter what.
Now if they had some animations of the guy on the website rolling around and diving around corners while shooting mid air, then we would know they were really marketing towards the mall ninjas.
eta: screw you guys if I can't type properly, or something....I blame the illegals for taking money away from my schooling!
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