Listen to him very closely.
He is criticizing how out of touch the NRA seems and how archaic they appear to a popular audience.
Hindsight 20/20 sure but the NRA gave themselves ample time to have a more thoughtful response like the one Gura gave in this video.
We need more polished speakers like Gura to represent us in the public eye. Although I still respect the NRA as leaders in our fight, their leaders seem to present a very polarizing picture at times. Could it have hurt them to have a woman speaking for them if not Gura? It would have softened the picture of the NRA as a bunch of old men fighting from a seemingly out of touch and OLD perspective.
"When you get the (men) to the range, you just get the men. But when you bring the (women) to the range, you get the (whole family). And that's what's going to save our 2nd Amendment."--Dianna Liedorff
"Since self-preservation is the 1st law of nature, we assert the...right to self-defense. The Constitution...clearly affirms the right of every American...to bear arms. And as Americans, we will not give up a single right guaranteed under the Constitution." --Malcolm X